Canopy IQ Podcast
Welcome to the Canopy IQ Podcast. Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of the ways business intelligence, branding, machine learning and digital advertising are reshaping AgeTech in the 21st century.
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Argentum 2023
Canopy founder Bobby Youngs will participate in Argentum’s “Speed to Lead is Key” HR Recruiting Panel on May 9th. More info coming soon!
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The Senior Living Social Media Playbook
Take the guesswork out of your social media campaign strategy with this downloadable guide
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Portfolio: Case Studies
5 Biggest Benefits of Geofencing For Local Businesses
Geofencing is a location-based marketing technique that has revolutionized the...
Best Practices for Advertisers using META, By Amanda McGathey
A lot is changing for advertisers as Facebook continues to...
Meet Brian Levy, Director of Marketing and Business Development at Cambridge Caregivers and Manchester Care Homes
Brian Levy is an accomplished Senior Living marketing and business...
Marketing
Programmatic Display
Programmatic Display
Ad Tech
Advertising
Digital Marketing
Geofencing
Senior Living Marketing
Your Campaign Data is Mission Critical, By Luke Henkel
Today’s #digitalmarketer is under enormous pressure to account for every...
Meet the Team Behind Aging Choices
Adam Wilensky is Canopy’s Director of Marketing and Communications. He...
Learn How Google Ads’ New Policy Impacts Senior Living Marketing, By Melanie Nikolaiev
Almost 500,000 companies are actively using Google Ads. This staggering...
Navigating the Adult Child of Elderly Parents (ACEP) Digital Buyer’s Journey, By Devin O’Connor
The Beatles’ song lyric “One is the loneliest number” is...
Improving 2022 Campaign CTR: Diversified Tactics are Essential to Increasing Sales Performance, By Liliana Guzman
There are proven ways to address Senior Living marketing’s most...
Senior Living SEM: Creating a Sustainable Campaign, By Zgraph’s Matt Fehrmann
When future residents and their families are looking for a...
Meet Bailey Beeken, Managing Director, Senior Care Marketing & Sales Summit (SMASH)
How did the Senior Care Marketing & Sales Summit (SMASH)...
