Welcome to the Canopy IQ Podcast
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry. Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of how everything from business intelligence, branding, machine learning and digital advertising are reshaping the definition of AgeTech in the 21st century.
Welcome to the Canopy IQ podcast. Each episode explores how digital innovation is transforming the way we think and respond to the rapidly evolving challenges of today’s senior care industry.
Tune in as expert voices and special guests from a wide range of disciplines help guide our understanding of how everything from business intelligence, branding, machine learning and digital advertising are reshaping AgeTech and our understanding of the modern longevity economy.
In the 14th episode of the CanopyIQ Podcast, host Adam Wilensky speaks with Robin Visser, Director of Marketing and Digital Strategy at Christian Living Communities.
Robin's unique history in broadcast television and as a video producer gives her unique insights into what it means to effectively reach audiences in the modern digital marketing landscape. She shares her story, and why those formative experiences led her down the path that she's on now.
She also gives some color to her thoughts on the role and importance of Senior care and AgeTech. Robin and Adam go back and forth, from heartwarming anecdotes to perspective-shifting discussion about how digital marketers can use evolving technology to achieve their goals – in the senior living community, and more broadly.
