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Digital Marketing Strategy

Work with a partner who’s focused on your success

Digital Marketing Strategy with Canopy image

Digital Marketing
Strategy
with Canopy

We serve our clients with fully integrated solutions to ensure
each tactic contributes directly to a strategic goal
. This
fundamental principle is one of the main reasons our clients
partner with us for the long term.

Marketing Strategy-image-2

Refocus on success by
simplifying complex
campaigns

Digital marketing’s full potential can be overwhelming, so we work with you to determine exactly which campaign channels in a customer journey will actually perform. This is one objective that Marketing Directors with multi-location businesses requiring highly targeted marketing solutions depend on Canopy to meet.

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Strategy is our guiding
principle

Canopy was founded on the concept that every company with a digital presence needs a dedicated resource to orchestrate full-funnel marketing efforts. We begin by analyzing your business holistically to design growth-oriented, data-centric solutions specific to your unique strategic requirements and provide clear insights into what’s performing, and what needs to be fine-tuned.

hear what our clients are saying

April Brown
Director of Industry Recruitment and Expansion
Economic Development Coalition for Asheville-Buncombe County

Digital engagement is an important tool in our efforts to connect individuals experiencing significant barriers to employment with well-paying career opportunities. We appreciate Canopy’s support of our Inclusive Hiring Partners initiative and their efforts to help us reach area job seekers.

Matt Fehrmann
VP, Business Development
Zgraph

The Canopy team helps us achieve consistent and measurable results for our clients. They are highly intuitive, reliable and committed to providing great value

April LaMon
Co-Founder
Lead InSite

We partner with Canopy because they yield consistently positive results for our clients. Engaging and converting the most qualified Senior Living leads requires a combination of dexterity, creativity and technological expertise, all of which they have in abundance.

Josh Lovelace
Director of Media Marketing
Times Citizen Communications

Partnering with Canopy yielded a significant and measurable increase in our previous Search and Keyword targeting strategy. In fact the results were so positive that we’ve now expanded our month-to-month campaign scope.

Andy Moderow
State Director
Alaska Wilderness League

Canopy helped us deliver a highly impressive 0.17% CTR by combining advanced Geofencing and Programmatic display in what was a very challenging campaign. The results speak for themselves.

Trevor Swenson
Marketing Director
Hammock Shops Village

A key objective was to generate consistent foot traffic for The Hammock Shops Village from summer 2020 through January 2021, which was a major campaign challenge due to Covid. Canopy’s campaign strategy combined Geofencing and Site Retargeting which resulted in more than 2.5k conversions. The end results were exceptional.

Mike Moss
Vice President of Sales and Marketing
Cypress Living

Breaking through on Facebook is extremely challenging, but Canopy incorporated lookalike data and continuous campaign optimization to deliver nearly 45,000 ad impressions and approximately 1,400 unique clicks in less than a month.

Liz Simmons
Digital Marketing Manager
Brunk Auctions

A targeted digital strategy is essential when it comes to identifying consumer behaviors and engaging with new and traditional auction customers. Canopy has provided us with digital marketing technology that addresses our needs and the guidance to implement it effectively.

Wes Meltzer,
Director of Marketing and Communications
Westminster Communities of Florida

Our collaboration with Canopy and Zgraph generated a 57% Q1 year-over-year increase in organic traffic alone. Their ability to provide customized SEO solutions and keyword search optimization are genuinely impressive.

Sandra Szoke
Partner
Impact Marketing

We need a team that stays on the cusp of new digital developments while super-serving current campaigns with great attention to detail. That’s exactly what we get every day with Canopy.

Brooks Shelley
Chief Branding & Engagement Officer
Aldersgate LPC

Combining the diverse talents of Dupree Media, 3rdThird Marketing, Lead InSite, and Canopy has super-powered our online conversion capabilities and yielded tangible high-quality lead generation.

Heather Freemont
Vice President, Marketing – Regional Director of Operations
Maplewood

Canopy is a remarkable agency and they know the healthcare industry. If you want a highly successful campaign you need the best. I highly recommend Canopy.

Jennifer Knecht
Director of Marketing
Immanuel Senior Living

We started out with three of our thirteen community’s digital strategies being run by the Canopy team. After several months of success, we decided to them run all thirteen of our community’s digital strategies.

Tracy McCoy
CEO & Founder
Get Fish Slapped! Marketing Agency

We’re now able to buy ads at a far better rate which means our clients get actual advertising with better results. We now offer a new level of services without outsourcing an entire digital team.

Hollie Walker
Vice President of Marketing
Arrow Senior Living Management

The Canopy team is laser focused on growing our business at scale. Our account manager regularly provides us with actionable campaign insights using the most relevant conversion data points. Canopy is cost effective while remaining consistently focused on delivering high-converting strategies.

Learn about High Potential Visitor tracking and the
Canopy advantage for your next Programmatic Display or
Geofencing campaigns.

Get in touch

Get in touch today (704) 396-5525 | info@canopyadco.com